Insights for Founders: Mental Wellbeing
& Peak Performance

Short Tales of Psychology features stories about fascinating humans, offering a curated collection of articles, insights, and strategies to empower founders.

Short Tales of Psychology cover image of Carlos Alcaraz

Carlos Alcaraz: On Belief Under Pressure

Watching Carlos Alcaraz at the Australian Open, one thing stood out: when the pressure rises, he doesn’t play safe—he plays to win. In this Short Tales of Psychology, we explore why pressure often pushes us into a loss-avoidance mindset and how shifting our focus from protecting what we have to expressing our best game can transform performance.

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James Dyson: Success Through Failure – And How To Stop Avoiding It

James Dyson failed 5,126 times before changing how the world cleans. His story reminds us that success isn’t about avoiding failure—it’s about learning from it. In this edition of Short Tales of Psychology, we explore why fear of being wrong limits innovation and how awareness of our avoidance behaviours can free us to experiment, grow, and perform at our best.

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